Sometimes, in a products life a change of name is necessary to seperate the old from the new, to give the product a new life, to highlight a change in direction.
Think Turbo Pascal -> Delphi
Think Lucky Goldstar -> LG
There are many examples I can think of. I was thinking that perhaps that time is near for ColdFusion, ColdFusion suffers from a bad name, bad press and confusion between the product ColdFusion and the theory of Cold Fusion.
Given the evolution from Alaire, Macromedia to Adobe. Perhaps something more in line with the new product set is appropiate. I have some ideas, but was also interested in what others thought and what names you think might suit the product if in fact you think a rename would ever be on the cards.
Mine are
Adobe Server
Flex Server
Bolt Server (like Bolt IDE)
I like the Bolt one, of course loose the lightning bolt graphic, but the name is nice and clear and there is a link to the past.